Sagra delle Fragole

The 26th edition of the Sagra delle Fragole in Castelletto d'Erro promises a Sunday celebrating authentic Piedmontese flavors and traditions. This small town in the province of Alessandria has long been recognized for the excellence of its strawberries, and this festival honors the beloved red fruit with a celebration that brings together the genuine quality of local produce, authentic gastronomy, and family entertainment. Unlike the strawberries found in supermarkets, those from Castelletto d'Erro maintain unparalleled quality and flavor—making this event the perfect opportunity to discover them straight from the source. The day features a rich program beginning at 9:00 a.m. with the opening of local product stands, followed at 11:00 a.m. by a guided tour of the charming Medieval Tower, one of the territory's architectural jewels. The heart of the festival is the lunch starting at 12:00 p.m., where the celebrated risotto alle fragole (risotto with strawberries) takes center stage, accompanied by other specialties such as veal, scaloppine, French fries, and traditional Piedmontese dishes. Desserts naturally showcase the star ingredient in all its forms: strawberries with lemon, strawberries with gelato, strawberries with Brachetto wine, and the exquisite homemade tart. In the afternoon, the convivial atmosphere continues: from 2:30 p.m., children enjoy games and educational activities, while adults can indulge in sweet treats from 3:00 p.m. featuring the same strawberry specialties paired with local wines. The festival runs until 7:00 p.m., offering the chance to stroll through the historic center, visit artisan stands, and purchase fresh strawberries and strawberry products to take home. It's an unmissable experience to savor authentic Piedmontese gastronomic traditions and create unforgettable family memories, with the strawberry as the undisputed star.