Festa del vino Pergola DOC

In the splendid hills of the Marche region, the Festa del Vino Pergola DOC makes its triumphant return, an event celebrating one of Italy's most characteristic and fascinatingly unknown wines. For three days, from July 25-27, 2026, the city of Pergola transforms into an open-air wine bar, where the streets of the historic center fill with intense aromas, music, and the unmistakable clinking of glasses. The undisputed star is Pergola DOC, that full-bodied and fragrant red wine produced from prized Aleatico grapes—a wine that deserves to be discovered and appreciated far beyond regional borders.

This celebration is a true hymn to conviviality and Marche's winemaking tradition: local producers open the doors of their historic cellars to guide visitors through refined tastings and artfully paired gastronomic experiences. But it's not just about wine. Along the festival route, you'll discover a symphony of authentic flavors—from local cured meats and cheeses to olives, traditional pastries, and the most authentic dishes of Marche cuisine. Every tasting tells a story of territory and passion.

Framing this gastronomic celebration is a rich program of cultural and entertainment activities: live concerts, theatrical performances, artisan markets, and an atmosphere of genuine popular joy. The Festa del Vino di Pergola is not a mere commercial showcase, but a unique opportunity to immerse yourself in the culture and generosity of a region that knows how to welcome and delight its guests.