
Food FestivalMay
Sagra della Fragola (Strawberry Festival)
location_onSommariva Perno, Langhe e Roero
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Date
May 20 – May 24, 2027
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Admission
Free
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Audience
Everyone
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Weather
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The Sagra della Fragola of Sommariva Perno is one of Piedmont's longest-running festivals, with a tradition dating back to 1954. For over seventy years, this celebrated sagra brings together visitors from across the region to celebrate one of the most prized fruits of the local countryside. The strawberry of Sommariva Perno represents a territorial excellence, appreciated by both consumers and producers, who find in this event an extraordinary showcase to promote their products. Beyond tasting fresh and genuine strawberries, the Sagra stands out for its varied cultural offerings encompassing music, sports, and entertainment for all ages. The event becomes a moment of community gathering, where the festive spirit of residents intertwines with the warm welcome extended to tourists seeking authenticity and tradition. Side activities keep the festive atmosphere alive and allow visitors and locals to share unforgettable moments together. Participating in the Sagra della Fragola means immersing yourself in an experience that unites gastronomy, culture, and conviviality, discovering the beating heart of the Sommariva Perno community through its symbolic fruit. A festival that continues to grow and reinvent itself while remaining faithful to the values of genuine quality and hospitality that have defined it since its origins.
Frequently Asked Questions
When does the Sagra della Fragola of Sommariva Perno take place?expand_more
The Sagra della Fragola takes place from May 20-24, 2027 in Sommariva Perno, in the province of Cuneo. Hours vary by event: tastings and visits to producer stalls are generally available from 10:00 AM to 10:00 PM, while evening concerts and shows begin at 8:30 PM. We recommend checking the detailed program on the official festival website or contacting the organizers directly for specific timing information.
What are the main attractions of the festival?expand_more
The Sagra offers a wide variety of attractions: tastings of fresh strawberries and artisanal jams, typical strawberry-based desserts, exhibitions and direct sales from local producers, live musical concerts, sports competitions and activities, educational workshops for children, and entertainment for all ages. The exhibition spaces allow you to discover local excellences firsthand and meet the growers who preserve the quality of this prized local variety.
How long has the Sagra della Fragola been running?expand_more
The Sagra della Fragola of Sommariva Perno has an extraordinary history beginning in 1954, making it one of Piedmont's most deeply rooted festivals. For nearly seventy years it has celebrated the most important fruit of the local countryside, representing a well-established tradition that attracts visitors from across the region and has managed to maintain its authenticity over time.
Where exactly does the festival take place?expand_more
The Sagra della Fragola takes place in the town center of Sommariva Perno, a municipality located in the Langhe and Roero area, in the province of Cuneo, Piedmont. The main festival areas include the central square and public spaces of the town, easily accessible on foot from designated parking areas.
How do I reach Sommariva Perno?expand_more
Sommariva Perno is easily accessible by car from the city of Cuneo (approximately 30 km) via the regional road toward the Langhe region. Those using public transportation can use local bus services. During the Sagra, dedicated parking is available in the outlying areas of town, with shuttle services to the center during the festival days.
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