Sagra della Fragola (Strawberry Festival)

The Sagra della Fragola in Rossiglione is an unmissable opportunity to discover the beating heart of the Ligurian hinterland, where tradition meets conviviality. On this day dedicated to the quintessential red fruit, this small Ligurian municipality transforms into a full-fledged celebration: from freshly picked strawberries to artisanal sweets and jams, every dish tells stories of authentic flavors and territorial passion. Now in its 18th edition, the Sagra della Fragola attracts over 8,000 visitors each year, establishing itself as one of the most anticipated summer events in Liguria. The event celebrates the excellence of locally grown strawberries, the undisputed stars of traditional recipes and innovative creations proposed by local chefs. But the Sagra della Fragola is much more than a feast for the palate. Rossiglione demonstrates its commitment to the values of sport and culture. Athletic competitions feature cycling with the ‹Strawberry Climb›, artistic gymnastics competitions, amateur boxing matches, bowls tournaments between local districts, and equestrian events. Each discipline finds its place in this mosaic of activities celebrating wellness and inclusion, involving local athletes and guests from across Liguria. At sunset, when the market stalls of local products give way to evening magic, renowned local DJ sets ignite the atmosphere with music and dance, while cultural and social initiatives add depth to an event that is much more than a simple festival: it is an experience that brings the territory together, from table to community, creating unforgettable memories for families and enthusiasts alike.